
Appraisal and trade · Recoleta since 1984
Your gold, your watches, your fine jewelry.
Appraised with the seriousness of a heritage house. By Daniel Varela —gemologist and appraiser of fine jewelry and watches, active since 1984— in front of you and with full discretion.
Marcas que tasamos y compramos · autenticidad garantizada
Just arrived · new in stock
Recent arrivals
What you're looking for · watches and catalogue
Browse by category
A selection · certified pieces
What we buy and sell
The expert eye · appraisal in plain sight
Look at the movement the way a watchmaker does.
Every watch we appraise goes under the loupe. Bring yours closer: glide the cursor over the calibre and the movement to see the magnified detail — the mechanics, the finishing, the hallmark. The same gesture Daniel Varela makes, right in front of you.


Touch and hold the image to zoom into the detail
The house
A heritage house, not a walk-in shop.
The process · clear and unhurried
- 01
Schedule a visit or bring your piece
We receive you at Av. Alvear 1712 in a private setting, without rushing. Scheduling speeds things up.
- 02
We appraise in front of you and explain the value
We show you how we arrive at the price: reference, caliber, condition, papers and comparable international market. No jargon.
- 03
We pay on the spot
If you accept, we pay immediately in cash or by bank transfer. You decide at your own pace.
The craft · hands-on appraisal
Every piece, examined by an expert, in front of you.
We do not outsource trust. Daniel Varela —gemologist and specialist appraiser of fine jewelry and watches, active since 1984— personally evaluates every watch, and explains how he arrives at the value. Unhurried and with full discretion.
Meet who will attend you →Private and confidential service. Full discretion.
We receive you in a reserved space, without a shop window or walk-in traffic. Your inquiry, your piece and your decision stay between you and the house. We work like a safe-deposit box, not a passing store.
“They received me without rush and patiently explained how they appraised my father's watch. I left calm and with a fair price.”
“I sold an inherited Rolex. They verified the authenticity in front of me and paid on the spot.”
“Impeccable service and full discretion. Another category entirely compared to any walk-in shop.”
The house · Av. Alvear
Steps from the Alvear Palace, in the heart of Recoleta.
Our salon sits on Av. Alvear 1712, between Rodríguez Peña and Montevideo. We receive you in a private room, without walk-in foot traffic, with time for the piece to be examined as it deserves.
Address
Av. Alvear 1712
Recoleta · C1014
Buenos Aires
Hours
Monday to Friday
10:00 — 18:00
By appointment
Hosted by Daniel Varela — appraiser of fine jewelry and watches since 1984. Appraiser and buyer at Casa Escasany, Joyería Ricciardi and The Watch Gallery. IWJG and WTA memberships.
Relojes Exclusivos BA
Av. Alvear 1712









